
Jack N Jill Natural Toothpaste, Strawberry & Blueberry, 1.76 oz (Pack of 2) | Fluoride Free Kids & Toddlers Toothpaste, Gently Cleans Teeth, Helps Soothe Gums, 40% Xylitol, BPA Free, No Artificial Dyes
The verdict
Jack N Jill Natural Toothpaste is highly rated by parents for its safe, fluoride-free formula and kid-friendly taste that makes toddlers eager to brush, though some find the tube size small for the price.
What parents love
- • kids actually enjoy brushing
- • fluoride-free and safe to swallow
- • natural ingredients without artificial additives
- • mild flavor not overly sweet
- • good tube longevity with small portions
Worth knowing
- • tube size small for price
Beyond the listing
Parents and reviewers appreciate the natural ingredients, organic berry flavors, and safety features like being fluoride-free and safe to swallow. Some note the product works well for kids' oral hygiene, though packaging quality and size are mentioned as minor drawbacks.
Holds up elsewhere
- kids enjoy the natural flavors
- safe to swallow formula
- contains xylitol for teeth health
- organic berry-based flavoring
- gum-soothing calendula included
- fluoride and SLS free
Comes up as a drawback
- flimsy packaging and dispenser
- small package size runs out quickly
Safety check — clear
We cross-checked this product and its manufacturer against CPSC recall notices, NHTSA child-seat recalls, FDA recalls and the AAP's safe-sleep criteria on August 31, 2026, and found no active recall or safe-sleep concern. That is a check of the public recall record, not a test of the product.
Not sure you need this at all?
We take no commission on anything here, so we can say what most lists won't: a good deal of standard baby gear is skippable, borrowable, or actively discouraged by current safety guidance.
Read what we tell people to skip ›Worth knowing (safety)
Amount matters more than brand, and it changes with age: the AAPD and AAP advise a smear about the size of a grain of rice for under-3s, and a pea-sized amount from 3 to 6, with an adult supervising so it is spat out rather than swallowed. Fluoride is the ingredient that prevents decay — fluoride-free training pastes taste nice and do not do that job.
How we read it: distilled from 2,877 Amazon reviews, last checked August 18, 2026. We carry no affiliate links and no brand pays to be featured — here's how we work.
Is this actually right for you?
This pick might not fit your home, your budget, or your climate. Answer a few quick questions and get a checklist matched to your actual family — free, no account needed.
Build my checklist